ESK Care – From Australia to the UK & Europe
ESK, a respected Australian cosmeceutical skincare brand founded in collaboration with dermatologists and plastic surgeons, wanting to expand into the UK, Ireland, and Channel Islands. The goal was ambitious: establish credibility within the aesthetics and cosmetic industry, build awareness among clinicians and clinics, and convert engagement into real, sustainable revenue.
Client Challenge
What We Did
We built ESK’s entire UK market entry from the ground up — creating a pre-sales, sales, training, and customer service infrastructure.
Working closely with the Australian HQ, we ensured brand consistency while localising strategy for the UK audience.
Our team:
Launched an integrated marketing, PR, and brand rollout plan
Established Key Opinion Leaders (KOLs) and brand ambassadors
Managed UK distribution and customer retention
Organised B2B trade shows, events, and clinic launch days
Designed marketing toolkits for clinics and partners
Target: 5 new clinics per month
Achieved: 7 clinics in the first month — consistent growth sustained for 12+ months
Expansion: UK, Ireland, Channel Islands, now expanding into Europe
Results
"Little Legend didn’t simply assist us into the UK — they built an sales operation that feels like a seamless extension of our own team. From strategy through to daily execution, they deliver professionalism, tangible results, and genuine partnership."
Daniel & Ginni
Co-Founders & CEOs, ESK Care
